Creator earnings
How much does NOTNOT make?
About $10,070 to $40,290 for one sponsored post on TikTok, or $523,640 to $2,095,080 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| TikTok @notnot8 | 16.2M followers | $10,070 – $40,290 |
So far we only know NOTNOT's TikTok. Once we've found their other accounts, this estimate covers them too.
Show the math
- TikTok 1,000,000 × √16.2 ÷ 1,000 × $2.50–$10 = $10,070 – $40,290
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.
