
Creator earnings
How much does J e a n l u i s make?
About $6,480 to $25,830 for one sponsored post on TikTok and Instagram, or $337,060 to $1,342,900 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| TikTok @j.luis___ | 6.5M followers | $6,370 – $25,490 |
| Instagram @j.luis___ | 22.3K followers | $112 – $335 |
| All accounts | $6,480 – $25,830 |
Show the math
- TikTok 1,000,000 × √6.5 ÷ 1,000 × $2.50–$10 = $6,370 – $25,490
- Instagram 22,300 ÷ 1,000 × $5.00–$15 = $112 – $335
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.











