Creator earnings
How much does Official Page Wardah Cosmetics make?
About $16,300 to $52,770 for one sponsored post on Instagram, TikTok, and YouTube, or $847,650 to $2,744,200 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @wardahbeauty | 3.2M followers | $8,980 – $26,950 |
| TikTok @wardahofficial | 2.1M followers | $3,620 – $14,490 |
| YouTube @WardahBeauty | 347K subscribers | $3,470 – $10,410 |
| TikTok @wardahbeauty.ofc | 92.3K followers | $231 – $923 |
| All accounts | $16,300 – $52,770 |
Show the math
- Instagram 1,000,000 × √3.2 ÷ 1,000 × $5.00–$15 = $8,980 – $26,950
- TikTok 1,000,000 × √2.1 ÷ 1,000 × $2.50–$10 = $3,620 – $14,490
- YouTube 347,000 ÷ 1,000 × $10–$30 = $3,470 – $10,410
- TikTok 92,305 ÷ 1,000 × $2.50–$10 = $231 – $923
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.