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Creator earnings

How much does Trevor Noah make?

About $60,520 to $190,020 for one sponsored post on YouTube, Instagram, Facebook, X, and TikTok, or $3,147,040 to $9,881,040 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
4.9M subscribers$22,180 – $66,540
9.9M followers$15,750 – $47,260
14.4M followers$11,370 – $37,890
10.8M followers$6,570 – $19,720
3.5M followers$4,650 – $18,610
All accounts$60,520 – $190,020
Show the math
  • YouTube 1,000,000 × √4.9 ÷ 1,000 × $10–$30 = $22,180 – $66,540
  • Instagram 1,000,000 × √9.9 ÷ 1,000 × $5.00–$15 = $15,750 – $47,260
  • Facebook 1,000,000 × √14.4 ÷ 1,000 × $3.00–$10 = $11,370 – $37,890
  • X 1,000,000 × √10.8 ÷ 1,000 × $2.00–$6.00 = $6,570 – $19,720
  • TikTok 1,000,000 × √3.5 ÷ 1,000 × $2.50–$10 = $4,650 – $18,610

Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.