Creator earnings
How much does Tommy Hilfiger make?
About $33,920 to $108,570 for one sponsored post on Instagram, Facebook, and TikTok, or $1,763,840 to $5,645,640 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @tommyhilfiger | 15.2M followers | $19,470 – $58,420 |
| Facebook @tommyhilfiger | 14.6M followers | $11,470 – $38,240 |
| TikTok @tommyhilfiger | 1.4M followers | $2,980 – $11,910 |
| All accounts | $33,920 – $108,570 |
Show the math
- Instagram 1,000,000 × √15.2 ÷ 1,000 × $5.00–$15 = $19,470 – $58,420
- Facebook 1,000,000 × √14.6 ÷ 1,000 × $3.00–$10 = $11,470 – $38,240
- TikTok 1,000,000 × √1.4 ÷ 1,000 × $2.50–$10 = $2,980 – $11,910
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.