Creator earnings
How much does The Body Shop Official make?
About $7,850 to $23,540 for one sponsored post on Instagram and YouTube, or $407,940 to $1,224,080 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @thebodyshop | 2.1M followers | $7,290 – $21,870 |
| YouTube @thebodyshop | 55.5K subscribers | $555 – $1,670 |
| All accounts | $7,850 – $23,540 |
Show the math
- Instagram 1,000,000 × √2.1 ÷ 1,000 × $5.00–$15 = $7,290 – $21,870
- YouTube 55,500 ÷ 1,000 × $10–$30 = $555 – $1,670
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.