Creator earnings
How much does Scarlett by Felicya Angelista make?
About $12,450 to $37,940 for one sponsored post on Instagram, Facebook, and TikTok, or $647,560 to $1,972,880 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @scarlettofficial | 5.1M followers | $11,290 – $33,860 |
| Facebook @media | 288.8K followers | $866 – $2,890 |
| TikTok @scarlettofficial.id | 118.9K followers | $297 – $1,190 |
| All accounts | $12,450 – $37,940 |
Show the math
- Instagram 1,000,000 × √5.1 ÷ 1,000 × $5.00–$15 = $11,290 – $33,860
- Facebook 288,781 ÷ 1,000 × $3.00–$10 = $866 – $2,890
- TikTok 118,874 ÷ 1,000 × $2.50–$10 = $297 – $1,190
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.