Creator earnings
How much does Russ & Daughters make?
About $1,290 to $3,910 for one sponsored post on Instagram and TikTok, or $67,170 to $203,160 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @russanddaughters | 252.2K followers | $1,260 – $3,780 |
| TikTok @russanddaughters | 12.7K followers | $32 – $127 |
| All accounts | $1,290 – $3,910 |
Show the math
- Instagram 252,178 ÷ 1,000 × $5.00–$15 = $1,260 – $3,780
- TikTok 12,703 ÷ 1,000 × $2.50–$10 = $32 – $127
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.