Creator earnings
How much does Rogue Fitness make?
About $8,290 to $25,190 for one sponsored post on Instagram and TikTok, or $430,920 to $1,309,880 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @roguefitness | 2.5M followers | $7,970 – $23,920 |
| TikTok @roguefitness | 126.7K followers | $317 – $1,270 |
| All accounts | $8,290 – $25,190 |
Show the math
- Instagram 1,000,000 × √2.5 ÷ 1,000 × $5.00–$15 = $7,970 – $23,920
- TikTok 126,732 ÷ 1,000 × $2.50–$10 = $317 – $1,270
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.