Creator earnings
How much does Quest Nutrition make?
About $8,060 to $25,440 for one sponsored post on Instagram, TikTok, and YouTube, or $419,120 to $1,322,880 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @questnutrition | 1.2M followers | $5,390 – $16,160 |
| TikTok @questnutrition | 514K followers | $1,290 – $5,140 |
| YouTube @questnutrition | 138K subscribers | $1,380 – $4,140 |
| All accounts | $8,060 – $25,440 |
Show the math
- Instagram 1,000,000 × √1.2 ÷ 1,000 × $5.00–$15 = $5,390 – $16,160
- TikTok 514,032 ÷ 1,000 × $2.50–$10 = $1,290 – $5,140
- YouTube 138,000 ÷ 1,000 × $10–$30 = $1,380 – $4,140
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.