Creator earnings
How much does Pull&Bear make?
About $16,390 to $51,670 for one sponsored post on Instagram and TikTok, or $852,280 to $2,686,840 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @pullandbear | 7.7M followers | $13,880 – $41,630 |
| TikTok @pullandbear | 1M followers | $2,510 – $10,040 |
| All accounts | $16,390 – $51,670 |
Show the math
- Instagram 1,000,000 × √7.7 ÷ 1,000 × $5.00–$15 = $13,880 – $41,630
- TikTok 1,000,000 × √1 ÷ 1,000 × $2.50–$10 = $2,510 – $10,040
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.