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Creator earnings

How much does Piraquê make?

About $3,980 to $13,110 for one sponsored post on Facebook, Instagram, and TikTok, or $207,010 to $681,770 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
1.1M followers$3,120 – $10,400
146.2K followers$731 – $2,190
52.1K followers$130 – $521
All accounts$3,980 – $13,110
Show the math
  • Facebook 1,000,000 × √1.1 ÷ 1,000 × $3.00–$10 = $3,120 – $10,400
  • Instagram 146,184 ÷ 1,000 × $5.00–$15 = $731 – $2,190
  • TikTok 52,086 ÷ 1,000 × $2.50–$10 = $130 – $521

Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.