Creator earnings
How much does Pierre Hermé Paris make?
About $5,110 to $15,340 for one sponsored post on Instagram and TikTok, or $265,660 to $797,430 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @pierrehermeofficial | 1M followers | $5,090 – $15,260 |
| TikTok @pierrehermeparis | 7.5K followers | $19 – $75 |
| All accounts | $5,110 – $15,340 |
Show the math
- Instagram 1,000,000 × √1 ÷ 1,000 × $5.00–$15 = $5,090 – $15,260
- TikTok 7,511 ÷ 1,000 × $2.50–$10 = $19 – $75
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.