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Creator earnings

How much does Peet's Coffee make?

About $2,650 to $8,700 for one sponsored post on Facebook, Instagram, and TikTok, or $137,840 to $452,560 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
648K followers$1,940 – $6,480
124K followers$620 – $1,860
36.3K followers$91 – $363
All accounts$2,650 – $8,700
Show the math
  • Facebook 648,008 ÷ 1,000 × $3.00–$10 = $1,940 – $6,480
  • Instagram 124,025 ÷ 1,000 × $5.00–$15 = $620 – $1,860
  • TikTok 36,342 ÷ 1,000 × $2.50–$10 = $91 – $363

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.