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Creator earnings

How much does PARACHUTE make?

About $3,500 to $10,750 for one sponsored post on Instagram, Facebook, TikTok, and YouTube, or $181,810 to $558,840 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
555.2K followers$2,780 – $8,330
216.5K followers$649 – $2,160
21.8K followers$54 – $218
1.3K subscribers$13 – $39
All accounts$3,500 – $10,750
Show the math
  • Instagram 555,227 ÷ 1,000 × $5.00–$15 = $2,780 – $8,330
  • Facebook 216,470 ÷ 1,000 × $3.00–$10 = $649 – $2,160
  • TikTok 21,756 ÷ 1,000 × $2.50–$10 = $54 – $218
  • YouTube 1,300 ÷ 1,000 × $10–$30 = $13 – $39

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.