Creator earnings
How much does Ninja Kitchen make?
About $12,410 to $40,900 for one sponsored post on Instagram, TikTok, and YouTube, or $645,320 to $2,126,800 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @ninjakitchen | 2M followers | $7,050 – $21,150 |
| TikTok @ninjakitchen | 2.1M followers | $3,660 – $14,650 |
| YouTube @NinjaKitchenUS | 170K subscribers | $1,700 – $5,100 |
| All accounts | $12,410 – $40,900 |
Show the math
- Instagram 1,000,000 × √2 ÷ 1,000 × $5.00–$15 = $7,050 – $21,150
- TikTok 1,000,000 × √2.1 ÷ 1,000 × $2.50–$10 = $3,660 – $14,650
- YouTube 170,000 ÷ 1,000 × $10–$30 = $1,700 – $5,100
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.