Creator earnings
How much does MERIT make?
About $5,620 to $17,720 for one sponsored post on Instagram and TikTok, or $292,080 to $921,440 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @merit | 950.2K followers | $4,750 – $14,250 |
| TikTok @merit | 346.6K followers | $867 – $3,470 |
| All accounts | $5,620 – $17,720 |
Show the math
- Instagram 950,236 ÷ 1,000 × $5.00–$15 = $4,750 – $14,250
- TikTok 346,621 ÷ 1,000 × $2.50–$10 = $867 – $3,470
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.