Creator earnings
How much does Louis Vuitton make?
About $62,270 to $201,920 for one sponsored post on Instagram, Facebook, and TikTok, or $3,238,040 to $10,499,840 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @louisvuitton | 55.1M followers | $37,110 – $111,340 |
| Facebook @LouisVuitton | 25.4M followers | $15,110 – $50,370 |
| TikTok @louisvuitton | 16.2M followers | $10,050 – $40,210 |
| All accounts | $62,270 – $201,920 |
Show the math
- Instagram 1,000,000 × √55.1 ÷ 1,000 × $5.00–$15 = $37,110 – $111,340
- Facebook 1,000,000 × √25.4 ÷ 1,000 × $3.00–$10 = $15,110 – $50,370
- TikTok 1,000,000 × √16.2 ÷ 1,000 × $2.50–$10 = $10,050 – $40,210
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.