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Creator earnings

How much does Leonisa make?

About $9,200 to $29,100 for one sponsored post on Instagram, Facebook, and TikTok, or $478,610 to $1,512,990 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
1M followers$5,100 – $15,290
1.7M followers$3,890 – $12,950
85.6K followers$214 – $856
All accounts$9,200 – $29,100
Show the math
  • Instagram 1,000,000 × √1 ÷ 1,000 × $5.00–$15 = $5,100 – $15,290
  • Facebook 1,000,000 × √1.7 ÷ 1,000 × $3.00–$10 = $3,890 – $12,950
  • TikTok 85,585 ÷ 1,000 × $2.50–$10 = $214 – $856

Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.