Creator earnings
How much does Jollibee make?
About $6,240 to $22,110 for one sponsored post on TikTok and Instagram, or $324,480 to $1,149,720 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| TikTok @jollibee | 1.8M followers | $3,380 – $13,520 |
| Instagram @jollibee | 572.6K followers | $2,860 – $8,590 |
| All accounts | $6,240 – $22,110 |
Show the math
- TikTok 1,000,000 × √1.8 ÷ 1,000 × $2.50–$10 = $3,380 – $13,520
- Instagram 572,602 ÷ 1,000 × $5.00–$15 = $2,860 – $8,590
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.