Creator earnings
How much does innocent make?
About $2,700 to $8,950 for one sponsored post on Facebook, Instagram, and TikTok, or $140,300 to $465,400 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Facebook @innocent.drinks | 546.8K followers | $1,640 – $5,470 |
| Instagram @innocent | 151.4K followers | $757 – $2,270 |
| TikTok @innocentdrinks | 120.6K followers | $301 – $1,210 |
| All accounts | $2,700 – $8,950 |
Show the math
- Facebook 546,837 ÷ 1,000 × $3.00–$10 = $1,640 – $5,470
- Instagram 151,387 ÷ 1,000 × $5.00–$15 = $757 – $2,270
- TikTok 120,561 ÷ 1,000 × $2.50–$10 = $301 – $1,210
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.