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Creator earnings

How much does Grove Collaborative make?

About $4,590 to $14,450 for one sponsored post on Instagram, Facebook, and TikTok, or $238,780 to $751,240 a year at one sponsored post a week.

Per account

AccountAudiencePer sponsored post
620.8K followers$3,100 – $9,310
420.6K followers$1,260 – $4,210
92.7K followers$232 – $927
All accounts$4,590 – $14,450
Show the math
  • Instagram 620,773 ÷ 1,000 × $5.00–$15 = $3,100 – $9,310
  • Facebook 420,590 ÷ 1,000 × $3.00–$10 = $1,260 – $4,210
  • TikTok 92,690 ÷ 1,000 × $2.50–$10 = $232 – $927

The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.