Creator earnings
How much does Function of Beauty make?
About $4,270 to $13,320 for one sponsored post on Instagram, Facebook, and TikTok, or $221,940 to $692,690 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @functionofbeauty | 622.6K followers | $3,110 – $9,340 |
| Facebook @functionofbeauty | 334.5K followers | $1,000 – $3,350 |
| TikTok @functionofbeauty | 63.1K followers | $158 – $631 |
| All accounts | $4,270 – $13,320 |
Show the math
- Instagram 622,618 ÷ 1,000 × $5.00–$15 = $3,110 – $9,340
- Facebook 334,523 ÷ 1,000 × $3.00–$10 = $1,000 – $3,350
- TikTok 63,135 ÷ 1,000 × $2.50–$10 = $158 – $631
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.