Creator earnings
How much does Frank Body make?
About $6,840 to $23,960 for one sponsored post on TikTok and Instagram, or $355,680 to $1,245,920 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| TikTok @frankbody | 1.9M followers | $3,450 – $13,780 |
| Instagram @frank_bod | 678.5K followers | $3,390 – $10,180 |
| All accounts | $6,840 – $23,960 |
Show the math
- TikTok 1,000,000 × √1.9 ÷ 1,000 × $2.50–$10 = $3,450 – $13,780
- Instagram 678,534 ÷ 1,000 × $5.00–$15 = $3,390 – $10,180
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.