Creator earnings
How much does Eucerin make?
About $7,420 to $24,720 for one sponsored post on Facebook, Instagram, TikTok, and YouTube, or $385,930 to $1,285,600 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Facebook @EucerinUS | 4.9M followers | $6,610 – $22,040 |
| Instagram @eucerinus | 107K followers | $535 – $1,610 |
| TikTok @eucerinus | 97.5K followers | $244 – $975 |
| YouTube @EucerinUS | 3.3K subscribers | $33 – $98 |
| All accounts | $7,420 – $24,720 |
Show the math
- Facebook 1,000,000 × √4.9 ÷ 1,000 × $3.00–$10 = $6,610 – $22,040
- Instagram 107,045 ÷ 1,000 × $5.00–$15 = $535 – $1,610
- TikTok 97,549 ÷ 1,000 × $2.50–$10 = $244 – $975
- YouTube 3,270 ÷ 1,000 × $10–$30 = $33 – $98
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.