Creator earnings
How much does OLIPOP make?
About $3,970 to $13,420 for one sponsored post on Instagram, TikTok, and Facebook, or $206,600 to $698,000 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @drinkolipop | 478.5K followers | $2,390 – $7,180 |
| TikTok @drinkolipop | 590.1K followers | $1,480 – $5,900 |
| Facebook @drinkolipop | 34.3K followers | $103 – $343 |
| All accounts | $3,970 – $13,420 |
Show the math
- Instagram 478,535 ÷ 1,000 × $5.00–$15 = $2,390 – $7,180
- TikTok 590,148 ÷ 1,000 × $2.50–$10 = $1,480 – $5,900
- Facebook 34,262 ÷ 1,000 × $3.00–$10 = $103 – $343
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.