Creator earnings
How much does Dolce&Gabbana make?
About $29,340 to $90,030 for one sponsored post on Instagram and TikTok, or $1,525,680 to $4,681,560 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @dolcegabbana | 29.9M followers | $27,340 – $82,030 |
| TikTok @dolcegabbana | 800.4K followers | $2,000 – $8,000 |
| All accounts | $29,340 – $90,030 |
Show the math
- Instagram 1,000,000 × √29.9 ÷ 1,000 × $5.00–$15 = $27,340 – $82,030
- TikTok 800,390 ÷ 1,000 × $2.50–$10 = $2,000 – $8,000
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.