Creator earnings
How much does Coach make?
About $14,620 to $43,870 for one sponsored post on Instagram, or $760,240 to $2,281,240 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @coach | 8.6M followers | $14,620 – $43,870 |
Show the math
- Instagram 1,000,000 × √8.6 ÷ 1,000 × $5.00–$15 = $14,620 – $43,870
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.