Creator earnings
How much does Chick-fil-A Inc. make?
About $8,540 to $25,630 for one sponsored post on Instagram and YouTube, or $444,080 to $1,332,760 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @chickfila | 2.2M followers | $7,360 – $22,090 |
| YouTube @chickfila | 118K subscribers | $1,180 – $3,540 |
| All accounts | $8,540 – $25,630 |
Show the math
- Instagram 1,000,000 × √2.2 ÷ 1,000 × $5.00–$15 = $7,360 – $22,090
- YouTube 118,000 ÷ 1,000 × $10–$30 = $1,180 – $3,540
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.