Creator earnings
How much does USA make?
About $1,660 to $5,040 for one sponsored post on Instagram and TikTok, or $86,310 to $262,030 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @breville | 319.7K followers | $1,600 – $4,800 |
| TikTok @breville | 23.9K followers | $60 – $239 |
| All accounts | $1,660 – $5,040 |
Show the math
- Instagram 319,680 ÷ 1,000 × $5.00–$15 = $1,600 – $4,800
- TikTok 23,933 ÷ 1,000 × $2.50–$10 = $60 – $239
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.