Creator earnings
How much does Anastasia Beverly Hills make?
About $30,160 to $94,730 for one sponsored post on Instagram, Facebook, TikTok, and YouTube, or $1,568,320 to $4,925,960 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| Instagram @anastasiabeverlyhills | 17.8M followers | $21,090 – $63,260 |
| Facebook @ABHcosmetics | 2.1M followers | $4,390 – $14,630 |
| TikTok @anastasiabeverlyhills | 1.2M followers | $2,790 – $11,170 |
| YouTube @AnastasiaBeverlyHills | 189K subscribers | $1,890 – $5,670 |
| All accounts | $30,160 – $94,730 |
Show the math
- Instagram 1,000,000 × √17.8 ÷ 1,000 × $5.00–$15 = $21,090 – $63,260
- Facebook 1,000,000 × √2.1 ÷ 1,000 × $3.00–$10 = $4,390 – $14,630
- TikTok 1,000,000 × √1.2 ÷ 1,000 × $2.50–$10 = $2,790 – $11,170
- YouTube 189,000 ÷ 1,000 × $10–$30 = $1,890 – $5,670
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.