Creator earnings
How much does Adika make?
About $7,310 to $26,330 for one sponsored post on TikTok and Instagram, or $379,910 to $1,369,160 a year at one sponsored post a week.
Per account
| Account | Audience | Per sponsored post |
|---|---|---|
| TikTok @adika.s.takes | 2.1M followers | $3,630 – $14,520 |
| Instagram @adika | 575.6K followers | $2,880 – $8,630 |
| TikTok @adika.com | 318.3K followers | $796 – $3,180 |
| All accounts | $7,310 – $26,330 |
Show the math
- TikTok 1,000,000 × √2.1 ÷ 1,000 × $2.50–$10 = $3,630 – $14,520
- Instagram 575,642 ÷ 1,000 × $5.00–$15 = $2,880 – $8,630
- TikTok 318,330 ÷ 1,000 × $2.50–$10 = $796 – $3,180
Above 1 million followers, the price grows with the square root of the audience: the biggest accounts charge far less per follower than smaller ones.
The rate is the usual price of a sponsored post per 1,000 followers on each platform, at typical engagement for the account's size. One sponsored post a week makes 52 a year. These are estimates, not quotes: real rates depend on niche, country, format and usage rights.